Project Overview:
This magazine ad was designed for Mariam Leonard, a seasoned real estate expert, to showcase her services to potential homebuyers and sellers. The goal was to create a visually appealing and informative ad that highlights Mariam’s expertise, trustworthy reputation, and personalized approach.
Design Approach:
The ad features a clean and professional layout with a focus on clarity and ease of reading. The headline, "Unlock Your Dream Home with Mariam Leonard," is designed to immediately capture the reader's attention, while the content emphasizes Mariam’s local expertise and dedication to her clients. The use of a professional yet inviting color palette complements the branding of Mariam Leonard Realty.
Key Features:
- Bold headline to attract immediate attention
- Clear and concise messaging to convey trust and expertise
- Strategic placement of contact information for easy access
- Visual harmony through color, typography, and layout choices
Result:
The magazine ad successfully increased Mariam Leonard’s visibility in the local real estate market and contributed to a notable rise in client inquiries.
Project Overview:
This outdoor poster was designed as part of a branding campaign for Mariam Leonard, targeting busy urban areas to maximize exposure. The aim was to create a compelling visual that would resonate with potential clients at a glance, emphasizing Mariam’s role as a trusted real estate partner.
Design Approach:
The poster design prioritizes readability from a distance, with large, bold typography and a streamlined message. The headline, "Your Trusted Realtor, Mariam Leonard," is paired with a professional image of Mariam to reinforce her brand identity. The design maintains consistency with her other marketing materials, ensuring brand cohesion across different platforms.
Key Features:
- Large, bold typography for high visibility
- Minimalist design to ensure the message is clear and direct
- Consistent branding elements (colors, fonts) for brand recognition
- Strategic call to action to encourage immediate engagement
Result:
The outdoor poster enhanced Mariam Leonard’s brand recognition in the community, driving traffic to her website and increasing inquiries for her real estate services.
